最近上传了一个新的APP，是跟电子处方有关的，奇葩的是这次没接到电话，纯邮件沟通，拖了一个星期，审核通过了。
以下是沟通过程总结：
第一次被拒，理由很扯
记住，只要是第一次被拒，理由都是一样的，说是账号主体问题，别被苹果唬了，还真以为要有什么医疗机构执业证书。
上午5:02，发件人 Apple
Guideline 5.2.1 - Legal - Intellectual Property
The seller and company names associated with your app do not reflect the name of the medical institution in the app or its metadata, as required by Guideline 5.2.1 of the App Store Review Guidelines.
Next Steps
Your app must be published under a seller name and company name that reflects the name of the medical institution. If you have developed this app on behalf of a client, please advise your client to add you to the development team of their Apple Developer account. If your client does not yet have an Apple Developer account, they can enroll in the Apple Developer Program through the Apple Developer portal.
Note that submitting documentation showing permission to publish this app on behalf of the content owner or institution will not resolve this issue. This app must be submitted under the content owner’s own Apple Developer account.
To request a fee waiver for nonprofit organizations, accredited educational institutions, or U.S.-based government entities, follow the steps outlined on the Apple Developer Program Membership Fee Waivers page.
Once created, you cannot change your seller name or company name in App Store Connect. For assistance with changing your company name or seller name, you will need to contact us. Select Membership and Account to request an update to your Apple Developer account information.
Please see attached screenshot for details.
鉴于之前的经验，怎么回呢，要客服电话。
回复：
Do you have a customer service telephone number?
Chinese customer support
第二天上午1:47，发件人 Apple
Guideline 2.1 - Information Needed
We have started the review of your app, but we are not able to continue because we need additional information about your app.
Next Steps
To help us proceed with the review of your app, please provide detailed information to the following questions. （回答下面的问题）The more information you can provide upfront, the sooner we can complete your review.
1. If users create an account to use your app, are there fees involved?
2. Who is the target audience of your app?
3. Is this app intended for internal employees of one company only?
4. What is the relationship between the developer and the company using this app?
5. In which country and/or region will this app be distributed?
6. How do users receive a username / password?
7. Is this a platform for different doctors to provide medical consultations for the patients?
Once you reply to this message in Resolution Center with the requested information, we can proceed with your review.
Guideline 2.1 - Information Needed
We have started the review of your app, but we are not able to continue because we need access to a video that demonstrates the current version of your app:
in use on a physical iOS device.
Please ensure the video you provide shows a physical iOS device (not a simulator). Specifically, please demonstrate the background audio and background voip feature(s) while the users do not use the app since your app declares support for audio and voip in the UIBackgroundModes key in your Info.plist.
Next Steps
To help us proceed with the review of your app, please provide us with a link to a demo video in the App Review Information section of App Store Connect and reply to this message in Resolution Center.
To provide a link to a demo video:（提供一个演示视频）
- Log in to App Store Connect
- Click on "My Apps"
- Select your app
- Click on the app version on the left side of the screen
- Scroll down to "App Review Information"
- Provide demo video access details in the "Notes" section
- Once you've completed all changes, click the "Save" button at the top of the Version Information page.
这时候开始说细节了，说明有希望了。逐一回答就可以了。
回复：
1. If users create an account to use your app, are there fees involved?
Answer:This is free.（尽量避开收费话题，以苹果的调性，他会说你要收费怎么不用苹果支付啊？避不开就说用的第三方的）
2. Who is the target audience of your app?
Answer:Consumers of cooperative pharmacies
3. Is this app intended for internal employees of one company only?
Answer:No.
4. What is the relationship between the developer and the company using this app?
Answer: Company staff
5. In which country and/or region will this app be distributed?
Answer: China
6. How do users receive a username / password?
Answer:We assign accounts to cooperative pharmacist staff.
7. Is this a platform for different doctors to provide medical consultations for the patients?
Answer: yes
加上演示视频链接
上午7:06 发件人 Apple
Guideline 2.1 - Information Needed
This type of app has been identified as one that may violate one or more of the following App Store Review Guidelines. Specifically, these types of apps often:（可能违反以下几条）
1.1.6 - Include false information, features, or misleading metadata.
2.3.0 - Undergo significant concept changes after approval
2.3.1 - Have hidden or undocumented features, including hidden "switches" that redirect to a gambling or lottery website
3.1.1 - Use payment mechanisms other than in-app purchase to unlock features or functionality in the app
3.2.1 - Do not come from the financial institution performing the loan services
4.3.0 - Are a duplicate of another app or are conspicuously similar to another app
5.2.1 - Were not submitted by the legal entity that owns and is responsible for offering any services provided by the app
5.2.3 - Facilitate illegal file sharing or include the ability to save, convert, or download media from third party sources without explicit authorization from those sources
5.3.4 - Do not have the necessary licensing and permissions for all the locations where the app is used
Before we can continue with our review, please confirm that this app does not violate any of the above guidelines. You may reply to this message in Resolution Center or the App Review Information section in App Store Connect to verify this app’s compliance.
Given the tendency for apps of this type to violate the aforementioned guidelines, this review will take additional time. If at any time we discover that this app is in violation of these guidelines, the app will be rejected and removed from the App Store, and it may result in the termination of your Apple Developer Program account.（需要额外时间审核）
Should you choose to resubmit this app without confirming this app’s compliance, the next submission of this app will still require a longer review time. Additionally, this app will not be eligible for an expedited review until we have received your confirmation.
Since your App Store Connect status is Metadata Rejected, we do NOT require a new binary. To revise the metadata, visit App Store Connect to select your app and revise the desired metadata values. Once you’ve completed all changes, reply to this message in Resolution Center and we will continue the review.
开始扣帽子了，一堆似有似无的疑似违反规定，淡定，逐一反驳。
回复：
1.1.6 - Include false information, features, or misleading metadata.
NO
2.3.0 - Undergo significant concept changes after approval
No
2.3.1 - Have hidden or undocumented features, including hidden "switches" that redirect to a gambling or lottery website
No
3.1.1 - Use payment mechanisms other than in-app purchase to unlock features or functionality in the app
No
3.2.1 - Do not come from the financial institution performing the loan services
No
4.3.0 - Are a duplicate of another app or are conspicuously similar to another app
No
5.2.1 - Were not submitted by the legal entity that owns and is responsible for offering any services provided by the app
No
5.2.3 - Facilitate illegal file sharing or include the ability to save, convert, or download media from third party sources without explicit authorization from those sources
No
5.3.4 - Do not have the necessary licensing and permissions for all the locations where the app is used
No
过了一个周末，审核通过了！啊哈！
总结几点：
1.苹果回复邮件的时间一般是你发邮件的第二天，而且是凌晨几点，毕竟有时差，打电话估计是行不通了；
2.不要被他的一堆条款给吓着，第一次回复的就是找个理由而已，抱着肯定能过的心态积极回复；
3.苹果官方说的那些问题，其实不是要你提供什么资质，营业许可证之类的，就是靠说，你把功能说清楚就可以了；
4.以上邮件也可以看出来，其实我们并没有提供什么额外的信息，就提供了一个演示视频，把功能演示了一遍；
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