from Jerry Yang 的分享
#1 Confusing product with customer Product Myopia
客户 √ 产品 ×
#2 Confusing silver-bullet features with “Nice to have” features
核心功能√ 优化功能×
#3 Confusing yourself with your customers What you think is not important !
客户想的√ 自己想的×
#4 Confusing users with customers
客户想要的√ 用户想要的×
#5 Confusing features with benefits
特性带来的收益√ 单纯的增加特性×
#6 Confusing build right product with building product right
正确的产品√ 方法正确×
#7 Confusing innovation with value
为了价值而创新√ 为了创新而创新×
#8 Confusing adding features with improving product
提高产品竞争力√ 堆砌新功能×
#9 Confusing impressive specifications with an impressive product
牛逼的产品√ 牛逼的文档×
#10 Confusing complete product with a sellable product
能卖的产品√ 完美的产品×
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